RECLAIM YOUR AGENCY.

T-MINUS 180: THE FOUNDER ROADMAP FOR ENGINEERS

You have the technical skills to build software. But building a business is a different discipline. T-Minus 180 is a 6-month, self-guided experience to help you fill in the blanks outside of writing code.

STATUS_REPORT

System: T-Minus 180

Objective: Financial Freedom

Duration: 26 Weeks

Focus: Product, GTM, Brand

The Problem

OBSERVATION_01

Lost in the Noise

Binging on hacks, tricks, and shortcuts won't find you market-fit. You need a structured order of operations to move from "unready" to "founder-ready."

OBSERVATION_02

Technical Tunnel Vision

It's easy to hack away for hours on features no one asked for. T-180 forces you to talk to people, test ideas, and build for real demand.

How it works

Each week, you'll receive an email designed to guide you through the T-Minus 180 roadmap. These emails are structured to help you build momentum and achieve significant progress over time.

WEEKLY_GUIDANCE

Your Weekly Toolkit

Every week, you'll get:

  • One Daily Routine: A small, actionable task to perform every day. If it resonates, keep doing it!
  • One to Three Weekly Objectives: Clear, measurable goals to focus on for the week.
  • Accompanying Video: A deep-dive video explaining the "why" behind the week's concepts and tasks.

Think of this as an investment in your future self. Some initiatives yield results immediately, while others lay the groundwork for significant gains down the line. By consistently applying these principles, you'll find future challenges much easier to navigate.

The 180-Day Pipeline

PHASE_01: DAYS_1-60

In it for the Long Game

Validate your persona, plant long-term seeds (SEO/Social), and master storytelling. Establish your weekly publishing rhythm.

  • Identify your weakest link
  • Speculative Persona drafting
  • "Build in Public" landing page
  • Community "Deep Listening"
PHASE_02: DAYS_61-120

Shipping for Validation

Ship professional "micro-solutions" to verify market interest and test conversion before building a single line of code.

  • Founder-marketing frameworks
  • Design your "Island" (Newsletter/Discord)
  • Release your first micro-asset
  • Signal vs. Vanity Metric analysis
PHASE_03: DAYS_121-180

Stacking the Odds & Launch

Solve a "bleeding neck" problem, build a scoped MVP, and launch to your controlled space for initial monetisation.

  • Pitching the Invisible
  • Rapid Pivot Loops
  • Kill your darlings (Feature scoping)
  • Launch Week execution

THE ISLAND.

COMMUNITY & ACCOUNTABILITY

Building in public is hard; building in isolation is nearly impossible. T-180 includes access to a dedicated Discord server for:

  • Weekly check-ins to share progress and blockers.
  • A living library of deep-dive videos and templates.
  • "Useful Peer" reviews on your personas and landing pages.
  • No one builds in a vacuum. Get shit done together.
JOIN_THE_MOVEMENT

Price: £100 (Lifetime Access)

Includes: 26 Weeks of content, Video Deep-Dives, Discord Community.